Leading up to 2021 eMLS Cup, which will take place March 20-21, fans will have an opportunity to purchase a new limited-edition eMLS jersey, earn prizes through giveaways, participate in social campaigns and compete in an amateur competition.
In celebration of eMLS Cup, eMLS debuted a limited-edition eMLS Cup jersey, developed in collaboration with adidas, on Monday. Net proceeds from jersey sales will benefit Special Olympics.
Fans and players alike will also have an opportunity to take to the virtual pitch in the EA SPORTS FIFA 21 PS4™ Tournament: eMLS Fan Challenge, where the top 64 EA SPORTS FIFA players will each walk away with prizing, and the grand prize winner will receive a PlayStation®5 console. In anticipation of eMLS Cup and MLS season return, eMLS and Coca-Cola are also teaming up for the ‘Sip & Scan’ sweepstakes, where fans can grab a Coke and scan the can for a chance to win MLS gear, Coca-Cola prizes, eMLS Cup jerseys, and more.
“eMLS Cup is the culmination of an unbelievable esports season enabling fans to support their favorite Clubs in unique ways, while providing some of the best EA SPORTS FIFA players in the world with a safe and competitive environment,” said Camilo Durana, MLS Senior Vice President of Properties and Events. "Our commitment to esports, along with the incredible support of our sponsors, has helped us to better serve fans, reach new audiences and showcase the unique role eMLS has in the North American fan experience.”